Seamlessly integrated. Expertly executed.Full service media activation
A suite of services that deliver seamless connectivity to your target
From media planning to implementation, AT Activate is focused on delivering
measurable success that can help the world choose better health.
Audience Analysis
We’re demolishing demographics—enter a new era of psychographics. We understand who your target is and how they behave. And knowing the where, how, and why of your target interaction could make the difference between passive digestion and active engagement.
Competitive Analysis
We identify where, when, and how to differentiate campaigns in diverse markets. With a persistent pulse on how healthcare brands interact with key targets, our insights can help elevate each and every interaction.
Media Buying
Performance Media Buying
Launch confidently with our hands-on-keys activation team. We purchase performance media across open, guaranteed, and private inventory to maximize your efficiency, share of voice, and buying power across:
- SEM
- Paid Social
- Programmatic Channels
- CTV
- Addressable
- Triggered Email
Direct Deals
Leverage our existing network to secure share of voice on key publications and traditional media channels like:
- Linear
- Direct mail
- Broadcast
- Out of home
Advanced Analytics
Being a member of AbelsonTaylor Group affords us access to the latest advancements in media analytics. Uncover brand and market insights that can fine tune your media for measured success.
Media Mix Modeling
Optimal allocation of promotional investment across
channels for maximum ROI.
Reporting Suite
Access to user-friendly reporting dashboards on campaign
performance, market impact, and action-driven media.
Multi-Touch Attribution
Granular insights of spend efficiency at the target, tactic, or channel
level that guide future investment in marketing touchpoints.
Media Strategy & Planning Consultation
Don’t just plan, partner with AT Activate for healthcare media strategies tailored
toward specific marketing objectives. Find expert consultation navigating:
- Target Identification & Analysis
- Competitive Identification Analysis
- Media Technology Selection
- Message Frequency & Timing
- Investment Allocation
- Reach, Engagement, & Conversion Rate Analysis
We work with the best in media
Our partnerships, to name a few: