Seamlessly integrated. Expertly executed.Full service media activation

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A suite of services that deliver seamless connectivity to your target

From media planning to implementation, AT Activate is focused on delivering
measurable success that can help the world choose better health.

Audience Analysis

We’re demolishing demographics—enter a new era of psychographics. We understand who your target is and how they behave. And knowing the where, how, and why of your target interaction could make the difference between passive digestion and active engagement.

Competitive Analysis

We identify where, when, and how to differentiate campaigns in diverse markets. With a persistent pulse on how healthcare brands interact with key targets, our insights can help elevate each and every interaction.

Media Buying

Performance Media Buying

Launch confidently with our hands-on-keys activation team. We purchase performance media across open, guaranteed, and private inventory to maximize your efficiency, share of voice, and buying power across:

  • SEM
  • Paid Social
  • Programmatic Channels
  • CTV
  • Addressable
  • Triggered Email

Direct Deals

Leverage our existing network to secure share of voice on key publications and traditional media channels like:

  • Print
  • Linear
  • Direct mail
  • Broadcast
  • Out of home

Advanced Analytics

Being a member of AbelsonTaylor Group affords us access to the latest advancements in media analytics. Uncover brand and market insights that can fine tune your media for measured success.

Media Mix Modeling

Optimal allocation of promotional investment across
channels for maximum ROI.

Reporting Suite

Access to user-friendly reporting dashboards on campaign
performance, market impact, and action-driven media.

Multi-Touch Attribution

Granular insights of spend efficiency at the target, tactic, or channel
level that guide future investment in marketing touchpoints.

Media Strategy & Planning Consultation

Don’t just plan, partner with AT Activate for healthcare media strategies tailored
toward specific marketing objectives. Find expert consultation navigating:

  • Target Identification & Analysis
  • Competitive Identification Analysis
  • Media Technology Selection
  • Message Frequency & Timing
  • Investment Allocation
  • Reach, Engagement, & Conversion Rate Analysis

We work with the best in media

Our partnerships, to name a few:

Kantar
Crossix
Symphony Health
Google Suite
Integral Ad Science
Meta
Doximity
PulsePoint
LiveRamp
IQVIA

Let’s connect on activating your media

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